The world of esports, high fashion, and streaming recently came a little closer after popular esports organization 100 Thieves announced an official collaboration with legendary clothing designer Gucci.

The new partnership with the iconic fashion brand was revealed by 100 Thieves through a brief teaser on their Twitter also Gucci itself announced the said partnership saying the latest foray into the world of esports and noted to its fans that the new designs will be accessible on July 19th.

The collaboration news announcement quickly grabbed everyone’s attention and many congratulated 100 Thieves founder Nadeshot and Valkyrae for the said collaboration. Pairing a fashion brand to an esports organization is news no one predicted. That’s why many are surprised by it and shocked by the news knowing that an esports organization positioned itself for such a prestigious collaboration and what it might mean for fashion and gaming enthusiasts alike.

100 Thieves clothing brand started as an integral part of its image since the organization started and was founded in 2017 and last 2019, 100 Thieves was highlighted in its success in selling its apparel to gamers and younger markets noting its traditional athletic professions.

Nadeshot said that he observed that many professional gamers are already paying tons of money for high-end clothing and said that it’s absolutely ridiculous paying $500-$1000 and pointed out that they could still buy high-end clothes with the same quality and all but with a related gaming clothing line.

The potential price of 100 Thieves and Gucci’s upcoming line interest many fans. AS of now no official pricing and announcement regarding the price or how much it will cause or if it will be cheaper compared to other high-end clothes. Gamers will just have to wait and see how it is gonna cost but it’s safe today that this new line won’t be cheap knowing it’s Gucci.