YouTube Gaming and streamer Ludwig Ahgren have an exclusive agreement. In an effort to compete with other streaming services like Twitch and Facebook Gaming, the Google-owned platform has offered exclusivity deals to some of the most popular online streamers.
On Twitch, Ludwig started his streaming career, quickly rising to the position of most subscribed channel. He quickly signed a contract with YouTube Gaming, where he has been streaming since late November.
The Twitch gaming streamer started his career in 2018 and broadcasted on the platform part-time for almost a year before transitioning to YouTube in 2019. The variety streamer gained notoriety for his impressive button-mashing prowess while primarily playing Mario Kart and Super Smash Bros.
The streamer participated in many tournaments during his ascent to fame on Twitch, including Smash Bros., Pokemon, and chess competitions. He triumphed in an invitational match against other Smash players using Pokemon Sword and Shield.
Ludwig produces podcasts and a game show in addition to streaming himself playing video games. He co-hosted the game show Hivemind on Twitch with another streamer named Cr1TiKaL. Twitch streamers from various channels would typically make up the participants, his streaming career really took off in March 2021 after he decided to participate in a subathon. The plan was for him to stream nonstop for up to a month, adding ten minutes to the timer for each subscription. With the time the streamer spent sleeping, the stream ran for 30 days in a row. In the course of that month, his subscriber count soared from 30,000 to 280,000, breaking Ninja‘s record for the most concurrent subscribers on Twitch by over 10,000.
Ludwig left Twitch in November 2021, despite the success he had on the platform, and announced that he had signed an exclusivity contract with YouTube Gaming.
He tweeted a video of himself and a friend detonating a purple car, which stood in for Twitch, before escaping in a red car, which represented YouTube.
On November 30, he started only streaming on YouTube. It wasn’t an easy transition because he quickly encountered copyright issues and had to contribute to the development of a browser extension to give his fans a Twitch-like viewing experience. He has been actively working to change things after becoming vocal about the shortcomings of YouTube Gaming as a streaming platform.
The streamer has been active on YouTube Gaming for more than six months as of June. He continues to stream frequently, and on July 2 at the YouTube Theater in Inglewood, California, a live performance of his most recent game show, Mogul Money, is planned. Sykkuno, another streamer who switched from Twitch to YouTube, has also confirmed that he will take part.
On his YouTube channel, Ludwig currently has over 3 million subscribers and plans to keep doing so for the foreseeable future. He has been live-streaming for almost seven months.