Landon Tice, an up-and-coming poker star, has joined Ignition Poker’s official team of poker players. Tice will live stream from Ignition’s online poker platform and serve as a brand ambassador in marketing and at live events as part of the partnership.
Tice will work as part of Ignition Poker’s new streaming team, creating content for and with the online poker company. He’ll be featured in Ignition’s video content and other marketing materials, as well as representing the company at live tournaments throughout Las Vegas.
In the poker world, Landon Tice is regarded as a rising star. He has over $500,000 in live tournament wins at the age of 22, with the largest cash coming at the 2020 Deepstack Extravaganza with a prize pool of $201,529 dollars. Other notable tournaments in which he has competed include the Wynn Millions and the WPT Five Diamond World Poker Classic.
Tice is also known to many in the poker community for his work with Solve For Why. As a coach, he joined the renowned online poker training academy in 2021.
Tice even took part in Americas Cardroom’s heads-up challenge with Bill Perkins. Despite the fact that he forfeited, his participation put him on the map, and even Perkins praised his ability.
Twitch has become a critical tool for online poker sites looking to attract new users to their platforms. PokerStars, Americas Cardroom, and PartyPoker all have dedicated streaming teams, with millions of monthly views on their Twitch accounts. It’s surprising, then, that a company as large as Ignition has yet to join the trend.
A look at the Twitch followers for the top online poker sites demonstrates the power of live streaming:
- 75.2k followers on partypokerTV
- 22.7k followers on AmericasCardoom
- 293k followers on PokerStars
- 40.8k followers on WorldPokerTour
These figures, however, pale in comparison to the number of followers that individual poker streamers, such as:
- Team PokerStars’ Lex Veldhuis has 301k followers.
- Team PartyPoker’s Matt Staples has 104k followers.
- Team Party Poker’s Jamie Staples has 153k followers.
As a result, having a presence on Twitch is critical for top online poker sites. Ignition Poker’s partnership with Landon Tice is a step in the right direction, even if the brand is a little late to the game.
