Popular YouTuber Jimmy Donaldson AKA MrBeast recently explained why he now needs to use photoshop to alter his appearance for thumbnails when creating new YouTube videos, and the explanation is exactly as bizarre as you might expect.

One of the most popular YouTube creators in the world, MrBeast is known for his absurd challenges and generous giveaways. He, who boasts a sizable fan base of almost 100M subscribers on his main channel alone, isn’t afraid to spend whatever it takes to create a popular video. Although the idea for the video may be excellent, there is a lot of work involved in YouTube optimization.

The thumbnail is one of the most important aspects of a video’s success. The popular YouTuber has now given an explanation for why he must edit his own videos.

The 24-year-old YouTuber attempted to go a full 30 days without eating anything in his most recent video, but there was, of course, a forfeit if he were to fail, in typical Mr. Beast fashion.

MrBeast surprisingly started off well despite the food taunts from his friends, but after going more than 310 hours without eating, he finally broke down when celebrity chef Gordon Ramsay prepared some delectable scrambled eggs. He was compelled to shave off all of his hair and go bald as a result, but he didn’t really consider the consequences it might have. MrBeast must now use photoshop to add hair to his head for his YouTube thumbnails, as was revealed in a tweet on July 22.

We’re confident that longtime fans will recognize him enough to click on new videos as he approaches 100M subscribers. However, it might have repercussions for those who are unfamiliar with the creator.