Recently, the executive served as Instagram’s global head of video curation for short-form content, Constance Knight was hired by the popular streaming platform Twitch.

Twitch recently announced that Instagram’s Constance Knight has been named vice president of global creators for the live streaming platform.

Constance Knight was formerly the global head of video curation at Instagram, where she specialized in short-form content. She spent almost nine years at YouTube, where she oversaw content projects and relationships for the platform’s creative community. Her role at Twitch will be to assist a wide range of creators on the platform, according to the business.

She said in a statement that Twitch is purpose built to develop passionate and engaged communities, and she is so happy to join a service that places such an emphasis on supporting creators. The future of entertainment is creator-driven, and she is thrilled to be a part of assisting these talented individuals as they seek to further their careers on Twitch and bring in the next generation of content.

Twitch’s chief content officer, Michael Aragon said; “Creators are the heart and soul of Twitch, and as we continue to see more individuals discover their community on Twitch, now is the right moment to provide more support for global creators to our internal team.” “Constance is an accomplished and enthusiastic leader with extensive expertise in the streaming business. Her insight will be crucial in assisting Twitch and its creators in their growth and success.”

Twitch features more than 30 million daily active users and over 7 million monthly live streamers. Amazon-owned firm introduced an affiliate network in 2017 to assist qualifying producers in monetizing their channels.