Sykkuno often acts awkwardly on purpose, according to Rachell ‘Valkyrae‘ Hofstetter, who claims “it’s his brand” and that people keep falling for it because he’s good at what he does.

Sykkuno debuted on the streaming scene in 2020 and has since become one of its biggest stars. Despite his popularity, he has a reputation for being one of Twitch’s more modest and reserved streamers.

Rae is the only person who knows him better than anyone else. They’ve been friends for a long time and have recently become roommates.

On March 20th, she revealed during her live stream that he sometimes acts awkwardly on purpose.

When Rae was looking at a photo of herself and her new roommates that she had posted on Facebook, the topic came up. People in her chat room commented on how awkward Sykkuno looked in the photo, so she told the truth. She also hinted that he does it in other places.

Rae wasn’t implying that his entire streaming persona is a fabrication. Instead, she seemed to be implying that Sykkuno just plays into his awkwardness a little too much, especially when it comes to group photos.

In any case, fans and other streamers can’t seem to get enough of him. He’s made a name for himself as one of Twitch’s most popular and entertaining streamers. So, whether intentional or not, what he’s doing is working.