An Iconic snack brand known for its intensely good spicy tortilla chip called Takis announced last July 14th its US partnership with the most followed TikTok star Charli D’ Amelio and the most recognizable professional gamer and live streamer Tyler Blevins AKA Ninja.
Takis is joining forces with two innovators on the heels of their brand’s product expansion. They said and announced that they will span across Twitch and YouTube, transporting teens from their everyday environment to the one that maxed-out, captures the full-on unleashed intensity of Takis snacks.
Both Ninja and Charli D’Amelio will star/lead in their own spots where buyers/consumers will see just how transformative every bite of Takis can be. They will also bring the Takis snack into their social platforms with its brand Fuego Summer Promotion using a hashtag challenge where their fans and followers will have the opportunity to 8engage with Takis and a chance to virtually meet these two social media stars.
Charli D’Amelio said that when she’s in a mood for something salty or spicy, Takis are her top choice in the snack aisle that’s why she’s excited to work with the snack brand.
Also, Ninja said that Takis chips are the best and that he can never say no to an open bag of Takis.
According to the Marketing Director of Salty Snacks for Barcel USA, Sandra Peregrina, Takis is a brand that is built in having big and bold flavors so that is why, it only makes sense that they team up with superstars like Charli and Ninja. According to her, she said that being the leader in the category of salty snacks, they are constantly ideating exciting and new products while continuing to provide their consumers with the chips’ intense flavors and that it’s through their dynamic campaign that they will continue to build awareness and encourage trial of their growing family of the flavorful snack, Takis.
Takis offers options to suit every snacking occasion including the original Takis Fuego rolled tortilla chips and Tallis Waves, Takis Watz, Talis Stix, Takis Hot Nuts, and Takis POP!
Fans, followers, and consumers looking to face the intensity of the Fuego Summer Promotion can be find more information at: https://barcel-usa.com/takis/